Watch Now

Show Notes

Have you ever heard of the term, “Black Swans” or “Gray Rhinos”? Black Swan are events that we never saw coming, while Gray Rhinos are the things we see from a mile away. In this episode, author and strategist Michele Wucker explores the gray rhino and risk fingerprint metaphors and translates big picture trends in ways everyday folks can apply to their lives. 

Sponsor Links: A big thank you to our friends at PlexTrac and Axonius for sponsoring this episode!

Axonius, the first company to solve the cybersecurity asset management problem. Give your team's time back to work by checking out axonius.com/ 

PlexTrac, the proactive cybersecurity management platform, brings red and blue teams together for better collaboration and communication. Check them out at plextrac.com/hackervalley

 

Guest Bio:

Michele Wucker is a strategist and the author of four books including the global bestseller, THE GRAY RHINO: How to Recognize and Act on the Obvious Dangers We Ignore. The metaphor and principles from her book have moved markets, shaped financial policies, and made headlines around the world. It helped to frame the ignored warnings ahead of the COVID-19 pandemic and have even inspired the lyrics of the hit pandemic pop single, “Blue & Grey” by the mega-band BTS. Michele’s 2019 TED Talk has attracted over two million views. 

Additional Links:

Learn more about Michele’s research here.

Connect with Ron Eddings on LinkedIn and Twitter

Connect with Chris Cochran on LinkedIn and Twitter

Purchase a HVS t-shirt at our shop

Continue the conversation by joining our Discord

Check out  Hacker Valley Media and Hacker Valley Studio

Recent Episodes

Apr 3, 2025

What Most Cybersecurity Advice Misses—And How to Fix It with ...

What if the biggest threat to cybersecurity isn’t attackers—but the defenders themselves? Why are we still building tools for experts in a world where technical skills are fading fast? In this ...

Mar 27, 2025

Hackers Have HR Now? featuring Christopher Budd

The internet once came this close to crashing—and Microsoft was on the front line. In this episode, cybersecurity veteran Christopher Budd takes us inside the Microsoft Security Response Center ...

Mar 21, 2025

Staying Ahead in the Age of AI Agents with Marco Figueroa

Marco Figueroa is back, and his AI predictions aren’t just coming true—they’re unfolding faster than anyone expected. AI agents aren’t on the horizon—they’re already here, and security teams are ...

Mar 14, 2025

I Built an AI Version of Myself – Here’s Why with Marcus J. Carey

The best time to be alive is right now—if you know how to use AI. Marcus J. Carey, Principal Research Scientist at ReliaQuest, is harnessing AI to supercharge creativity, cybersecurity, and ...

Mar 8, 2025

Cyber Warfare, Digital Deception, and the Hidden Threats We Ignore ...

We’re already in World War III—just not the kind you’re thinking of. Cyber warfare is here, and the battlefield is your inbox, your bank account, and your digital identity. So why are we still ...

Feb 28, 2025

The AI Shift You Can’t Ignore with Marco Figueroa

AI isn’t just evolving—it’s sprinting, and cybersecurity needs to keep up.  Ron Eddings is joined again by cybersecurity leader Marco Figueroa, Program Manager for Gen AI at the ODIN Bug Bounty ...

Feb 21, 2025

Superhuman Productivity and AI Mastery with Pedram Amini

What if you could have a conversation with yourself—years into the future? Or leave behind an AI-powered avatar that understands your thoughts, philosophies, and even your voice? In this ...

Feb 13, 2025

Cybersecurity Meets AI: The Good, The Bad & The Janky

There’s no doubt that AI is changing the game in cybersecurity, but not always in the ways we expect. In this episode, Ron Eddings shares his firsthand experience with AI-powered tools that make ...

Feb 4, 2025

A Human-Centric Approach to Cybersecurity with Edna Conway

What if cybersecurity was more than just tech—what if it was about the people it serves? In this episode, Edna Conway, Founder and CEO of EMC Advisors, shares her incredible journey from law to ...

Jan 28, 2025

Rise of the Machines: Why Your Attack Surface Has More Holes Than ...

Did you know nearly half of your enterprise devices are agentless—leaving your attack surface wide open? In this episode, Ron is joined by Pandian Gnanaprakasam, Co-Founder and Chief Product ...

WORK WITH US

PODCASTS + SPEAKING + EVENTS

Are you the best kept secret in cybersecurity? Let's change that by partnering together for podcast ads, social campaigns, and your next event or keynote. Send us your details to get started.